Here's the much anticipated holiday greeting from my company. I hope you enjoy watching it as much as we enjoyed making it!
All the cool kids are doing it
When I first started blogging... it was mostly for giggles. I wasn't really sure that it was useful or even that much fun. Then I started to see the hits to my site. People from all over the world started commenting on my posts. And I realized that some people are interested in seeing things from my point of view (crazy, I know!). As the end of the 4th quarter approaches - a year after "official recession-dom" - everyone is talking about blogs. How they're free... search-engine friendly... and extremely effective for creating two-way communication. And a lot of companies are now scrambling to start something up. People that are effective bloggers are in high demand. Don't believe me? Read Douglas Karr's latest post on Talent Zoo: Your Company is Going Under, and You Could Have Stopped It.
Online marketing for job searches
Just posted on my Resume Rehab blog about a woman who is looking for a job using a t-shirt with her resume printed on it. Too bad when I tried to look for her online to find out more, she didn't have a web site, online resume, Linked In, blog, Facebook page... nothing. Given the fact that the Internet has taken over the world of marketing (and most of the world, in general) is it possible for a successful marketer to have a virtually non-existent web presence? Doesn't seem like a very effective personal marketing plan to me.
Awkward campaign of the day
As if the Kotex U Beaver wasn't unsettling enough, now I find out that Burger King is launching their Whopper Virgins campaign in 5 days. No, you are not mistaken. It's called Whopper Virgins. They've travelled to the ends of the earth to find people who have never before eaten a Whopper... or a Big Mac. Then they did a taste test to see which burger the "virgins" liked best.
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