Who needs TV or even TiVo?

I know lots of people who swear by their Tivo and even more that religiously plop down in front of the boob tube every week to watch their favorite shows. I am sure even know some who record their shows on VCR (even if they'd never admit it to me). I have never been able … Continue reading Who needs TV or even TiVo?

Happy first birthday, blog!

I can hardly belive that it's been a year since I started my experiment in blogging. My boyfriend was the kind of kid who would take a part things just to see how they worked. I never understood those people... until it came time for me to understand the Internet. It started when I was … Continue reading Happy first birthday, blog!

Online marketing for job searches

Just posted on my Resume Rehab blog about a woman who is looking for a job using a t-shirt with her resume printed on it. Too bad when I tried to look for her online to find out more, she didn't have a web site, online resume, Linked In, blog, Facebook page... nothing. Given the fact that the Internet has taken over the world of marketing (and most of the world, in general) is it possible for a successful marketer to have a virtually non-existent web presence? Doesn't seem like a very effective personal marketing plan to me.

Would you rather…?

Analyzing priorities in a digital world I spent the holiday weekend at a friend's lake house. One day while we sat on the dock, his father asked me if I'd rather go without the Internet or my cell phone? To me, this made no sense - considering I can access the Internet from my phone AND make calls online. Add that to the fact that I own a laptop and have a wireless air card for Internet access...I realized that I am fortunate to have so many ways to communicate that I do not have to chose between technologies! The Beneath the Brand blog recently posted an OTX survey of teenagers between the ages of 13 and 17, asking them which scenario they would prefer. The findings indicate that today's adolescents have a completely different perspective on communication, social relationships and technology.