They say a picture is worth a thousand words. Recently a client request came through my office for an illustrator that does real time drawings of meetings. The idea behind the concept is that written notes are more apt to be biased and meaning distorted than if an artist sketches the conversation. This was a … Continue reading Worth 1,000 Words
AMC's Mad Men is officially cultural phenomenon. Not because it won a ton of awards. Not because every blogger and Twitterer writes about them. Not even because Banana Republic launched a line of clothes inspired by the show. Mad Men has rocketed in the uber phenomenon status because cute little muppets are now teaching kids … Continue reading Mad Men according to Sesame Street
Of the 100 most mentioned brands on Twitter, the vast majority do not have corporate accounts. Imagine the influence that these brands could have if they were engaging in conversations with consumers via Twitter. They could answer questions, respond to reviews and, in general, gain insight into how their customers feel about their brands. So … Continue reading Top Brands on (and off) Twitter
I'll admit I've been sucked into the Twitter world. So much so, that I have to limit my time on it to once every few hours. Hey, some people get coffee breaks or cigarette breaks... I get Twitter breaks. I started using TweetDeck, which is an application that allows you to organize, search and mark … Continue reading Why Tweets aren’t enough
I can hardly belive that it's been a year since I started my experiment in blogging. My boyfriend was the kind of kid who would take a part things just to see how they worked. I never understood those people... until it came time for me to understand the Internet. It started when I was … Continue reading Happy first birthday, blog!
For those of you who aren't familiar with Twitter, it's like a Facebook status for the world to see. For those of you who aren't familiar with Facebook, wow. You can now follow me on Twitter at http://www.twitter.com/colleenjaycox. Or check out the latest updates in the bottom right corner of the site, via the Twitter … Continue reading Follow me on Twitter