Tag Archives: micro site
Awkward campaign of the day
As if the Kotex U Beaver wasn’t unsettling enough, now I find out that Burger King is launching their Whopper Virgins campaign in 5 days.
No, you are not mistaken. It’s called Whopper Virgins.
They’ve travelled to the ends of the earth to find people who have never before eaten a Whopper… or a Big Mac. Then they did a taste test to see which burger the “virgins” liked best. Continue reading
Filed under interactive marketing
Baking Soda is Amazing – Why isn’t it marketed as such?
When baking soda first hit the mass market in 1846, it was advertised as follows: “Not only does baking soda neutralize odoriferous fatty acids but it also attacks grease by turning it into — believe it or not — soap.” Now most people just keep a box in their fridge to keep it from smelling bad. What happened? Continue reading
Filed under Rants
