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	<title>Little Miss No It All &#187; commercial</title>
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	<link>http://colleenjaycox.com</link>
	<description>Ranting and ravings of an easily-excitable closet computer geek slash marcom professional.</description>
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		<title>Little Miss No It All &#187; commercial</title>
		<link>http://colleenjaycox.com</link>
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		<item>
		<title>When I Grow Up I Wanna Work in Advertising</title>
		<link>http://colleenjaycox.com/2009/06/09/252/</link>
		<comments>http://colleenjaycox.com/2009/06/09/252/#comments</comments>
		<pubDate>Tue, 09 Jun 2009 14:35:19 +0000</pubDate>
		<dc:creator>colleenjaycox</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[Career]]></category>
		<category><![CDATA[Commercials]]></category>
		<category><![CDATA[Random but Fun]]></category>
		<category><![CDATA["When I Grow Up" campaign]]></category>
		<category><![CDATA[addy]]></category>
		<category><![CDATA[commercial]]></category>
		<category><![CDATA[Meyocks Group]]></category>
		<category><![CDATA[monster]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://colleenjaycox.wordpress.com/2009/06/09/252/</guid>
		<description><![CDATA[This video is a few years old, but it&#8217;s hilarious. Posted in advertising, Career, Commercials, Random but Fun Tagged: "When I Grow Up" campaign, addy, advertising, commercial, Meyocks Group, monster, YouTube<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=colleenjaycox.com&#038;blog=3266332&#038;post=252&#038;subd=colleenjaycox&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><span style="text-align:center; display: block;"><a href="http://colleenjaycox.com/2009/06/09/252/"><img src="http://img.youtube.com/vi/eaoIsPZAgck/2.jpg" alt="" /></a></span><br />
This video is a few years old, but it&#8217;s hilarious.</p>
<br />Posted in advertising, Career, Commercials, Random but Fun Tagged: "When I Grow Up" campaign, addy, advertising, commercial, Meyocks Group, monster, YouTube <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/colleenjaycox.wordpress.com/252/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/colleenjaycox.wordpress.com/252/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/colleenjaycox.wordpress.com/252/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/colleenjaycox.wordpress.com/252/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/colleenjaycox.wordpress.com/252/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/colleenjaycox.wordpress.com/252/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/colleenjaycox.wordpress.com/252/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/colleenjaycox.wordpress.com/252/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/colleenjaycox.wordpress.com/252/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/colleenjaycox.wordpress.com/252/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/colleenjaycox.wordpress.com/252/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/colleenjaycox.wordpress.com/252/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/colleenjaycox.wordpress.com/252/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/colleenjaycox.wordpress.com/252/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=colleenjaycox.com&#038;blog=3266332&#038;post=252&#038;subd=colleenjaycox&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>Memorable? Yes. Appealing? No.</title>
		<link>http://colleenjaycox.com/2008/11/14/memorable-yes-appealing-no/</link>
		<comments>http://colleenjaycox.com/2008/11/14/memorable-yes-appealing-no/#comments</comments>
		<pubDate>Fri, 14 Nov 2008 18:54:33 +0000</pubDate>
		<dc:creator>colleenjaycox</dc:creator>
				<category><![CDATA[Market Research]]></category>
		<category><![CDATA[ad campaign]]></category>
		<category><![CDATA[Australia]]></category>
		<category><![CDATA[beaver]]></category>
		<category><![CDATA[commercial]]></category>
		<category><![CDATA[Kimberly-Clark]]></category>
		<category><![CDATA[Kotex]]></category>
		<category><![CDATA[U]]></category>

		<guid isPermaLink="false">http://colleenjaycox.wordpress.com/?p=86</guid>
		<description><![CDATA[This is an Australian ad for the Kimberly-Clark tampon brand Kotex U. The company based the ad's creative on research that the animated pet shares a moniker with a nickname for feminine private parts.

While it's certainly an unforgettable commercial, I'm not sure it makes me want to go out and purchase their products.

Yikes. <a href="http://colleenjaycox.com/2008/11/14/memorable-yes-appealing-no/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=colleenjaycox.com&#038;blog=3266332&#038;post=86&#038;subd=colleenjaycox&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<span style="text-align:center; display: block;"><a href="http://colleenjaycox.com/2008/11/14/memorable-yes-appealing-no/"><img src="http://img.youtube.com/vi/mxkUE5TtOFQ/2.jpg" alt="" /></a></span>
<p>This is an Australian ad for the Kimberly-Clark tampon brand Kotex U. The company based the ad&#8217;s creative on research that the animated pet shares a moniker with a nickname for feminine private parts.</p>
<p>While it&#8217;s certainly an unforgettable commercial, I&#8217;m not sure it makes me want to go out and purchase their products.</p>
<p>Yikes.</p>
<br />Posted in Market Research Tagged: ad campaign, Australia, beaver, commercial, Kimberly-Clark, Kotex, Market Research, U <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/colleenjaycox.wordpress.com/86/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/colleenjaycox.wordpress.com/86/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/colleenjaycox.wordpress.com/86/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/colleenjaycox.wordpress.com/86/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/colleenjaycox.wordpress.com/86/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/colleenjaycox.wordpress.com/86/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/colleenjaycox.wordpress.com/86/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/colleenjaycox.wordpress.com/86/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/colleenjaycox.wordpress.com/86/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/colleenjaycox.wordpress.com/86/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/colleenjaycox.wordpress.com/86/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/colleenjaycox.wordpress.com/86/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/colleenjaycox.wordpress.com/86/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/colleenjaycox.wordpress.com/86/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=colleenjaycox.com&#038;blog=3266332&#038;post=86&#038;subd=colleenjaycox&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>Thirty second = 32nd or :30?</title>
		<link>http://colleenjaycox.com/2008/08/21/thirty-second-32nd-or-30/</link>
		<comments>http://colleenjaycox.com/2008/08/21/thirty-second-32nd-or-30/#comments</comments>
		<pubDate>Thu, 21 Aug 2008 14:54:12 +0000</pubDate>
		<dc:creator>colleenjaycox</dc:creator>
				<category><![CDATA[Commentary]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[broadcast]]></category>
		<category><![CDATA[commercial]]></category>
		<category><![CDATA[gasoline]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[radio]]></category>
		<category><![CDATA[Shell]]></category>

		<guid isPermaLink="false">http://colleenjaycox.wordpress.com/?p=54</guid>
		<description><![CDATA[Every morning on my way to work, I listen to the radio. That means I have to listen to poorly executed radio commercials. Over and over again.

Today I was zoning out, when I heard, "Celebrate Shell's thirty second anniversary." Immediately I thought to myself what's a 30 second anniversary?! I was waiting for some sort of marketing schtick about how Shell stations pump gas 30 seconds faster than other gas stations or some other meaningless claim.

As the commercial goes on, they say "it's been a great 32 years." OH! When they said thirty second, they meant 32 years, not half a minute!

I just wonder if they could have said the same thing, minus the early morning confusion. Did anyone from the Shell advertising team even think about the fact that the two phrases sound the exact same?

And the worst part about this? I'm probably the only one who noticed. <a href="http://colleenjaycox.com/2008/08/21/thirty-second-32nd-or-30/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=colleenjaycox.com&#038;blog=3266332&#038;post=54&#038;subd=colleenjaycox&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Every morning on my way to work, I listen to the radio. That means I have to listen to poorly executed radio commercials. Over and over again.</p>
<p>Today I was zoning out, when I heard, &#8220;Celebrate Shell&#8217;s thirty second anniversary.&#8221; Immediately I thought to myself what&#8217;s a 30 second anniversary?! I was waiting for some sort of marketing schtick about how Shell stations pump gas 30 seconds faster than other gas stations or some other meaningless claim.</p>
<p>As the commercial goes on, they say &#8220;it&#8217;s been a great 32 years.&#8221; OH! <strong>When they said thirty second, they meant 32 years, not half a minute!</strong></p>
<p>I just wonder if they could have said the same thing, minus the early morning confusion. Did anyone from the Shell advertising team even think about the fact that the two phrases sound the exact same?</p>
<p>And the worst part about this? I&#8217;m probably the only one who noticed.</p>
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