Entries from December 2008

December 30, 2008

I was going to write about this later…

But with 2009 quickly approaching, I thought I should share the latest tool in combating procrastination: www.stickk.com.

You can go to the site to set goals and report on milestones and developments. You can even bet on yourself. A handy dandy referee (assigned yourself) has to verify your accomplishments via email.

If you don’t live up to your resolution, you’re not only humiliated with a “failure” status – you have to buck up the money to the charity, organization or person of your choice.

December 22, 2008

In a one horse open sleigh

Here’s the much anticipated holiday greeting from my company. I hope you enjoy watching it as much as we enjoyed making it!

December 22, 2008

All the cool kids are doing it

When I first started blogging… it was mostly for giggles. I wasn’t really sure that it was useful or even that much fun. Then I started to see the hits to my site. People from all over the world started commenting on my posts. And I realized that some people are interested in seeing things from my point of view (crazy, I know!).

As the end of the 4th quarter approaches – a year after “official recession-dom” – everyone is talking about blogs. How they’re free… search-engine friendly… and extremely effective for creating two-way communication.

And a lot of companies are now scrambling to start something up. People that are effective bloggers are in high demand. Don’t believe me? Read Douglas Karr’s latest post on Talent Zoo: Your Company is Going Under, and You Could Have Stopped It.

December 15, 2008

A Charlie Brown advertising Christmas greeting

Spent the last couple days working on my department’s holiday greeting. Needless to say, when I saw this video, it hit close to home.

Stay tuned for the link to our glorious greeting this week!

December 15, 2008

Online marketing for job searches

Just posted on my Resume Rehab blog about a woman who is looking for a job using a t-shirt with her resume printed on it.

Too bad when I tried to look for her online to find out more, she didn’t have a web site, online resume, Linked In, blog, Facebook page… nothing.

Given the fact that the Internet has taken over the world of marketing (and most of the world, in general) is it possible for a successful marketer to have a virtually non-existent web presence?

Doesn’t seem like a very effective personal marketing plan to me.

December 5, 2008

I’m sensing a theme here

Somehow it’s just been a week full of burgers and feminine hygeine products. Don’t know how that happened. Here’s hoping that next week brings something less weird.

Ultraslim Fax on Ads of the World

There are no words for the sympathy I feel for the unfortunate recipients of those faxes.

December 3, 2008

Big Willy style

This little guy has a way of getting a crowd all riled up. Love it.

The video was taken at the Philadelphia Phillies’ World Series victory parade. The crowd cheered for him as he posed for his mom.

Thanks to Nice One! for the story.

December 3, 2008

Guns N’ Sodas

No one craves caffeinated beverages like Guns N’ Roses fans.

That’s why when Dr. Pepper teamed up with Guns N’ Roses to offer a free Dr. Pepper soft drink for every American fan in honor of the release of the first GN’R album in 17 years. In the first 24 hours after the release of Chinese Democracy, fans inundated the Dr. Pepper web site.

Then the Dr. Pepper site crashed and fans got ticked off.

Not only did they get mad at Dr. Pepper for the site crash, they got mad at GN’R. Talk about a sales promotion gone wrong.

December 2, 2008

Awkward campaign of the day

As if the Kotex U Beaver wasn’t unsettling enough, now I find out that Burger King is launching their Whopper Virgins campaign in 5 days.

No, you are not mistaken. It’s called Whopper Virgins.

They’ve travelled to the ends of the earth to find people who have never before eaten a Whopper… or a Big Mac. Then they did a taste test to see which burger the “virgins” liked best.

December 1, 2008

McMarketing

How much is a slice of cheese worth to you?

McDonald’s says it’s worth nineteen cents.

That’s why if you stop by your neighborhood Mickie-D’s today, you’ll notice that they’ve removed the double cheeseburger from their $1 value menu. A double cheeseburger will now run you $1.19.